Skip to content

“Jaguar Alarm Company”, Islington

“Jaguar Alarm Company” burglar alarm, Islington • This is a confident piece of lettering, with a speedy, fluent line that well suggests the fluid motion of a big cat. (Or possibly a big car.) The animal it represents is, according to Wikipedia, a solitary, opportunistic, stalk-and-ambush predator at the top of the food chain; it has jaws stronger than a lion’s, and kills by biting directly into the brain of its prey. All of which conjures up some pretty unsavoury images of this security firm’s practices, despite their jaunty logo. • Spotted: Paget Street, Islington, London, EC1, England, 2011 • Politics: In the Labour constituency of Islington South and Finsbury

A real jaguar (photo by USFWS)

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s


A book about disappearing London

Formerly cover.
With photos by Vici MacDonald and poems by Tamar Yoseloff, Formerly is a beautiful little chapbook which is only £8.00 online – find out more here

Alarm Topics

%d bloggers like this: